5 New Events: Bell Tower Festival ‘25 🤠
Looking for a reason to come to this year’s Bell Tower Festival? We’ve got five reasons and they’re brand new.
This year, we’re bringing a whole new kind of energy to Jefferson with a western twist. Our 2025 theme is “Saddle Up”, and it’s all about celebrating a blast from the past. Look for western-themed games, contests, and activities throughout the weekend. We can’t wait to see everyone downtown this June for a rootin’-tootin’ good time!
#1 - BOURBON TASTING
New for 2025, we’re adding a little something special for the 21+ crowd. The Bourbon Tasting Experience will feature a curated lineup of smooth, bold, and flavorful bourbons, including a few rare and hard to find selections you won’t typically get the chance to sample.
It’s a unique opportunity to try premium pours without the premium price tag and the perfect pairing to a summer evening at the Bell Tower Festival. 🥃
#2 - BOOT TOSS
Aim high in the "Boot Scootin' Bullseye Bonanza" for a shot at $1,000! Ride the lift, hurl your cowboy boot at the target, and if you're the closest, that cash is yours. Don't miss this wild west win!
👉🏼 Sign up!
#3 - ART FEST
Join us on Saturday, June 14 from 10 AM–4 PM in Russell Park for a brand-new Art Fest! Browse and buy work from local artists while enjoying the creative energy of downtown Jefferson. With pickleball and basketball tournaments happening nearby, it’ll be a lively day full of art, activity, and community.
#4 - STREET DANCE
Two nights, two unforgettable dance parties:
Friday: Get ready to move with live DJ mixes from The Shuffle Couple — local favorites known for keeping the dance floor packed!
Saturday: Don’t miss The Sheet, a hit band from Des Moines bringing big sound and high energy to cap off festival weekend.
👉🏼 Details
#5 - COOKIE CONTEST
Think your cookies are blue-ribbon worthy? Prove it at our first-ever cookie baking contest during Thursday night’s Block Party! Judging starts at 7:00 PM, and winners will walk away with cash prizes — $100 for 1st place, $50 for 2nd.
It’s free to enter and open to walk-ups — just drop off your cookies near the street stage between 6:45–7:00 PM. Plus, after judging, bakers are welcome to share their cookies with the crowd!
👉🏼 Sign up!
Whether you're baking cookies, tossing boots, or dancing in the street, there’s something new and exciting for everyone at this year’s Bell Tower Festival.
View the full schedule, register for contests, and follow us on Facebook for all the updates you need before June 12–14!